May 07 2010

What Makes an Image Good for Presentations – Part II

Composition also makes images better. (c)Thinkstock

Composition also makes images better. (c)Thinkstock

In the first part of this article, I discussed how good presentation images need to be both relevant and unique. In terms of the uniqueness of an image, there are two factors: the subject of the photo and the composition of the photo. In the previous article, I looked at how the subject of the photo can make a presentation image more interesting, and now I’m going to turn my attention to the second area: composition. Continue reading “What Makes an Image Good for Presentations – Part II”

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Apr 27 2010

What Makes an Image Good for Presentations – Part I

Lots of photos are taken, but few are chosen. (c) Thinkstock

Lots of photos are taken, but few are chosen. (c) Thinkstock

If you’ve read any presentation design books lately (Presentation Zen Design, Slide:ology, etc.), you’ve probably decided to use more images in your presentations. However, you may still be wondering if the images you’re selecting are good, average, or lame. Using more lame or average images in your presentations is about as helpful as adding more bullet points or animations to your PowerPoint slides. Continue reading “What Makes an Image Good for Presentations – Part I”

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Mar 10 2009

PowerPoint and the Quest for the “Big Bang” Image

That's strong toilet paper...

That's strong toilet paper...

I was reading a recent post by Jan Schultink on finding that “one image or visual concept that really nails down the idea in one big bang.” Jan shared an example of a great advertising ad for Scottex toilet paper, which was highlighted on the advertising blog, adgoodness.

If you’ve read any of the popular presentation design books such as Presentation Zen or Slide:ology, you’ll be familiar with the visual presentation style that they promote. As you thumb through the pages of these books, you see several beautiful slides that demonstrate how well-chosen stock photos can emphasize a key point.

However, just looking at the finished product hides the time-consuming process that can go into finding a single “big bang” image. Sometimes it can be challenging to even find one good image for a particular slide let alone a “big bang” image. Continue reading “PowerPoint and the Quest for the “Big Bang” Image”

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Nov 29 2008

13 Ways to Quickly Derail a PowerPoint Presentation — Part I

Avoid derailing your PowerPoint presentation. Start strong, build momentum, and don't let up!

Most presentation experts would agree that it is important to have a strong opening to your business presentation. Your audience will give you five minutes or less (usually less) to determine if your presentation is worth listening to or not. They may not physically leave your presentation (that would be rude), but if your audience is unimpressed, disappointed, or annoyed, they will disengage mentally. Suddenly, their iPhone/BlackBerry or the doodling in their notepad becomes more important to them than what you’re presenting. Continue reading “13 Ways to Quickly Derail a PowerPoint Presentation — Part I”

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Oct 21 2008

Book Review: Presentation Zen

Presentation Zen by Garr Reynolds

Presentation Zen: Simple Ideas on Presentation Design and Delivery, written by Garr Reynolds, is an informative guide to presentation preparation, design, and delivery. If you’re not already familiar with the popular Presentation Zen blog, this book highlights many of his theories and techniques. If you’ve seen a presentation from famous presenters such as Seth Godin, Guy Kawasaki, or Steve Jobs, you’ll be familiar with the highly visual, stock-photo-heavy style that Reynolds advocates. Overall, I recommend this book (four of five stars) as a great resource for business presenters who want to improve their slides, not necessarily their PowerPoint skills. Continue reading “Book Review: Presentation Zen”

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